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Home page content guide for UMHS Clinical Department Web sites

As the experts on your academic department, you are the best resource to provide content for your site. This outline is intended to guide you in developing and organizing your content so that it will both fit into our Web site template and effectively reach your primary audience: prospective, residents, fellows and other health professionals. The template has been designed based on industry data and user feedback gathered over the years. As a resource, we have provided some general writing style tips that follow AP Style - the Health System’s official institutional writing style. Our writers will review your copy upon receipt and look for grammar, reading level, etc. If you have any questions, please don’t hesitate to contact a member of your PRMC team.